Meet the Millennials

Millennial shopping with smartphoneI recently spent time with a marketing agency made up of Millennials and learned some interesting facts about the cohort. Being a Baby Boomer of a certain age I mistakenly thought that we Boomers were in the majority, but guess what—we aren’t anymore.

Millennials outnumber Baby Boomers by 7.7 million. Over ¼ of the population in the US is comprised of Millennials. On a global scale, there are more than 83.1 million Millennials, the group born between the early 1980s and the early 2000s. Millennials are the largest population of income-earners, spenders, and therefore, consumers today with an estimated purchase power of $1.68 trillion.

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What Is Inbound Marketing?

inbound marketing hubspotYou have decided to use inbound marketing techniques for your website. Congratulations on a great decision. You are on your way to marketing success.  But you may be mission part of the inbound methodology equation.

For example, if you are baking a cake from scratch to share with your co-workers, you will need a recipe to make sure that you know what you need to have on hand and what to do. Inbound marketing is the recipe for your marketing plan.

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Do You Need a Freelance Writer?

freelance writer wantedNow that your business has taken off, do you need a freelance writer to help keep your blog up-to-date?

Before you were very successful you had a website created and you were very regular about writing your blog and sharing on social media. But now your business is taking off. You have added employees and products, and you just don’t have the time to keep up with your website.

You think this is OK since you have more business than you know what to do with for awhile anyway. However, you are aware that business has started slowing down imperceptibly. You decide that the problem is because you haven’t had time to blog or share as much as you used to. What are you going to do?

You have many choices. Let’s examine them. (Look for the Freelance Writer Choice #7)

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Some of the articles I wrote for clients

Some of the articles I wrote for clientsAs you know by now, I have left the marketing agency nest I have been cradled in for the past four years. I am doing my own business–  When I struck out on my own, I asked some of my former clients if I could use articles that I wrote for them as a ghostwriter.

So here are certain articles I wrote about business blogs and social media:

Best Business Blogs Advice Using 9 Instructive Infographics

Speech-to-Text: A Different Way to Create the Best Business Blogs

Local Inbound Marketing Strategy: Go Fishing for More Clients 

Another Keyword Article about Google Hummingbird and SEO Part 2

Another Keyword Article about Google Hummingbird and SEO Part 1 

Inbound Marketing Tip: Content Curation—What Exactly Is It?

I also was a ghost writer for a HVAC consultant, a chiropractor, a dentist and a senior in-home care facility. Within the last four years I also wrote for a realtor and an ophthalmologist.

Here are just some of the more technical writing I did for an ISO Certification agency:

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